The skin care industry has undergone significant transformation over the past few decades, largely due to advancements in research and understanding of skin functions and care. An exciting step forward in this regard is the integration of Artificial Intelligence (AI) into skin care, enhancing accessibility and personalization for individuals on their skin care journey.
Visionary and CEO Murat Bazarov has been an advocate for the convergence of technology and skin care. His ingenuity and commitment has been instrumental in the creation of NUBIO, an innovative company that leverages AI to offer unique, effective and personalized skin care solutions for its users. The company’s AI-powered app is not only bringing a fresh perspective to the skin care game, but is also making luxury skin care accessible to everybody.
Murat Bazarov’s journey from Turkmenistan to the United States is a testimony of inspiration and hard work. He developed NUBIO with the primary aim to address and fulfill overlooked segments in the skin care market, fueled by his profound love for technology and passion for skin care. In his own words, his experiences upon his bold move to the United States in 2019 fired the creation of NUBIO, a skincare brand designed to benefit everybody.
Traditional skin care routines can often be complex and overwhelming due to the saturation of products in the market. The difficulty of finding solutions that match individual skin types and needs only further compounds the issue. NUBIO helps alleviate such problems by delivering clear, guided, and readily available systems for skin care. As a brand, it initially catered to foot care solutions, but soon, it broadened its vision to inspire everyone to prioritize skin care, unrelated to any gender stereotypes.
NUBIO’s introduction of its AI app was a solution to overcome these challenges and render skin care more intuitive and accessible. This tool offers personalized advice to address all skin concerns, and employs AI to examine your skin and suggest products that are ideally suited for your specific needs and budget, providing a unique experience of having a personal skin care expert in your pocket. This innovative approach was driven by market analysis and customer feedback, which particularly highlighted the struggle of getting men interested in skin care.
The NUBIO AI app provides multiple innovative features. Its progress tracking feature allows users to monitor the improvement in their skin health over time while the tailored product suggestions feature recommends products suited to the user’s skin type, skin concerns, and budget. Its guided routines offer easy-to-follow instructions, and its expert recommendations feature provides advice from real dermatologists. This holistic approach to self-care makes NUBIO pioneering in its field. The platform is an interactive and inclusive space for all, providing a sense of community that isn’t common in conventional skin-care routines.
By democratizing skin care, NUBIO makes it inclusive and accessible, especially for those who may feel overwhelmed by the conventional skin-care marketing and the plethora of information available online. NUBIO simplifies this process by conducting research and providing clear, specific answers tailored to each user’s needs.
Murat Bazarov’s participation in the development and application of this groundbreaking technology has been substantial, with the newly launched AI-powered app exemplifying his innovative approach. The success of NUBIO’s Foot Care line on Amazon, with over 1000 units sold in the first month, attests to the market demand and efficacy of their products.
Looking ahead, the future of skin care is inextricably linked with AI, with innovators like Bazarov leading the industry in bold, pioneering directions. With his team, Bazarov is creating a diverse, welcoming skincare industry that seeks to help people worldwide feel and appear their best.
