The world of makeup fashion is never short of novelty, and the latest trend to take social media by storm is the Beetlejuice lips look. This trend pushes the boundaries of traditional aesthetic norms, focusing on the celebration of imperfections rather than their concealment.
The Beetlejuice lips look, presently a rage on TikTok, embraces lip imperfections and enhances them to mimic the iconic black-and-white striped attire of Beetlejuice, the cult character from the Tim Burton film, Beetlejuice. The trend has begun in earnest, leveraging the Halloween season, when celebrating imperfections harnesses quite a resonance.
This makeup trend is gaining rapid popularity on the social media platform, thanks to the iconic film starring Michael Keaton, Winona Ryder, and Catherine O’Hara. The character’s unique black-and-white striped outfit has sparked creativity among makeup enthusiasts, evolving into the Beetlejuice lips trend.
The objective is to create a lip appearance that mirrors Beetlejuice’s stripes, enhancing the natural cracks and crevices of your lips. The uniqueness of this trend is its ability to turn perceived flaws into a stunning makeup trend, celebrating natural beauty in its distinct forms.
This trend was initiated by a user named Adrianna Kalisz, whose video demonstrating the technique has gathered an astounding 43.8 million views, along with almost five million likes. The video shows Kalisz applying green liquid eyeshadow to her lips, then puckering them to create a natural creased effect before applying black eyeshadow. After relaxing her lips, they appear to be coated in an enamoring zebra pattern, which distinctly mimics Beetlejuice’s striped suit.
The zebra lips technique, as it has come to be known, was popularized by another TikToker, Luara Reisinger. It has sparked considerable online interest and has been adopted and attempted by numerous content creators. The trend has extended beyond Beetlejuice stripes, with users experimenting with a myriad of eyeshadow colors.
The Beetlejuice lips trend is more profound in its impact than just being a makeup fad. It serves to normalize what are often considered as “imperfections,” countering the popular beauty trend of getting lip fillers, lip-enhancing, and lip-smoothing injections.
Interestingly, this makeup trick defies conventional beauty norms since the technique doesn’t work on a plump, smooth, well-moisturized, and chap-free mouth. These lip creases aren’t large enough to create defined stripes, a fact that has caused a stir in the standard beauty community while bringing joy to those who have not opted for lip fillers.
Helayna Shelton, a content creator, deemed the trend as her “new guilty pleasure.” In her video, she stated: “My new guilty pleasure is watching beauty influencers with too much lip filler try Beetlejuice lips.” The video has seen hefty engagement, amassing almost two million likes and over 15.2 million views.
Another makeup artist, Jeffree Star, attempted the Beetlejuice lips trend but with less success, garnering over 31 million views and two million likes. One observer, a user named Gabby, pointed out that the trend did not work for influencers with lip fillers because their lip creases are less deep and less pronounced. This observation resonated with over 443,300 users who liked the comment.
In essence, the Beetlejuice lip trend is an eye-opening take on the traditional beauty norms, challenging the established aesthetic notions and embracing imperfections. A testament to creativity, the trend is less about the perfect pout and more about uniqueness and striking individuality.
